Ashraf AboArafe
RIYADH – Usually when airlines organize competitions for their traveling customers, the stereotype of the rewards is often somewhat known, such as winning a flight for a few days to a destination, attending the matches of the major European football leagues, or getting miles. on “air rewards” programs, or others
The matter seemed completely different this time with Wizz Air, which published a competition on its official social platforms and set 4 conditions for entering the draw for its grand prize, and called the competition the name “The Mysterious Journey.” Wizz Air determined the launch path for the winners in “ The Mysterious Journey” from Venice International Airport “Marco Polo”, which motivated hundreds of Italians to participate in the competition, since early March, to win 140 Italians who were lucky to be on the flight whose destination they do not know.
The phrase “the big surprise” was published for the Italian travelers on board the “mysterious trip”, and the surprise was when they finally learned that their trip would go to explore tourist destinations and experiences in the Kingdom of Saudi Arabia, especially since a large number of them had never visited before. Which was for them an opportunity of a lifetime, according to many of them, to learn about the experience of Saudi hospitality and hospitality, its rich heritage, its vibrant culture, and its stunning natural landscapes, which makes the Kingdom one of the ancient destinations full of geographical, historical, cultural, natural, and climatic diversity, And international entertainment events, amazing and distinctive tourist experiences, as well as natural resources, archaeological treasures, historical places, and the diversity of tourism patterns in them, which meet the aspirations of different segments of Italian tourists in particular, and Europeans in general, which enhances Saudi Arabia’s position on The global tourism map, especially after the inauguration of a number of important projects on the shores of the Red Sea, and a number of tourism and heritage projects in a number of regions around the Kingdom.
Three cities are prepared to receive the “Italian tourists”, which are the “beating heart” city in Riyadh, the “palm oasis” in Al-Ahsa, and the “city of Dammam”, which is characterized by endless views of the Arabian Gulf, and is known for its lush green gardens and facades. The airy sea and its sandy beaches.
An integrated tourism program was prepared over the course of 5 days. For Italian tourists to get acquainted with the most prominent of the three Saudi tourist destinations, in terms of different experiences and sites. sand boarding in a wilderness camp; And driving quad bikes on the sand dunes, and the experience of riding camels and authentic Arabian horses, as well as enjoying the varied Saudi food, and in Al-Ahsa, which is known for its “traditional tourism,” Italian tourists know the largest palm oasis in the world that is 6,000 thousand years old. Almost, and it has one of the best dates in the world, and many of its sites are registered with UNESCO, and among the visits included in the visit program is the historical “Al-Qaisariya Market”, one of the oldest markets in the Arabian Peninsula, which was established hundreds of years ago to include among the corridors of its alleys A rich history, and they will learn about the origins of “rural tourism” in one of the farms that Al-Ahsa is famous for, and try the local popular dishes known to the people of the region. The first schools in the region, which opened in 1360 AH, while the authentic musical enjoyment will be present with a visit to “Mount Al-Qarah”.
The “Dammam metropolis” will be an opportunity for those coming from Venice to get acquainted closely with the King Abdulaziz Center for World Culture (Ithra), which seeks to contribute to the development of all cultural and knowledge levels through openness to the various cultures of the world, and has become a prominent architectural landmark on the horizon. Dhahran city on an area of 80 thousand square meters, and the building includes a modern library consisting of 4 floors, while it includes an 18-storey enrichment tower, a 3-storey ideas lab, an energy exhibition, a museum with 5 galleries, and a cinema with a capacity of 315 seats, a 900-seat performing arts theater, and a 1,500-square-meter grand hall, along with the Children’s Museum and Archives. There will also be an opportunity to explore the different experiences of the heritage village.
This trip comes within the exceptional partnerships concluded by the “Saudi Tourism Authority” in August of last year with the “Wiz Air” airline, in cooperation with the relevant government agencies. To launch 20 new destinations, it launches flights from a number of European capitals and cities such as Bucharest, Budapest, Catania, Larnaca, Milan, Naples, Rome, Tirana, Varna, Venice and Vienna, to the main destinations in the Kingdom of Saudi Arabia, which include Riyadh, Jeddah and Dammam.
The authority’s pivotal step contributes to attracting additional segments of tourists from the most important European markets at an affordable price. To enjoy the unique tourist treasures in Saudi Arabia; As well as the growth and development of tourism in the Kingdom of Saudi Arabia, by achieving integration and cooperation between the aviation and tourism systems. To achieve the objectives of the National Aviation Strategy and the National Tourism Strategy, by increasing the Kingdom’s air connectivity from 140 destinations to more than 160 destinations around the world by the end of this year, in a way that enhances competitiveness among aviation service providers.
During this trip, we will shed light on the Kingdom of Saudi Arabia, which, in previous statements by its CEO, Joseph Faraday, considered it one of the most important global destinations that offer a unique mix of unmissable destinations.
It should be noted that Wizz Air is one of the world’s leading companies in economical aviation – it was founded in 2003 in Hungary and provides services throughout the continent of Europe, and has more than one million seats at discounted prices.
